frankly,

Privacy Policy

Last updated: 2026-06-28 Effective date: upon posting

Related pages: Terms of Service · Community Guidelines


The short version

We try to collect as little as we can and to be plain about what we do collect.

The rest of this page is the longer, formal version.


1. Who we are

This Privacy Policy explains how Frankly LLC, doing business as frankly ("frankly," "we," "us," or "our"), collects, uses, and shares personal information when you use the frankly mobile app and related services (the "Service"). frankly is a dating app currently available only in Austin, Texas, United States, on iOS and Android.

If you have questions about this policy or your data, contact us at privacy@befrankly.app.

2. Who can use frankly

frankly is only for adults. You must be 18 or older to create an account or use the Service. The Service is not directed to, and we do not knowingly collect personal information from, anyone under 18. See Section 11, Children and minors.

3. Information we collect

We collect the following categories of personal information. We collect only what we need to run the Service.

3.1 Information you give us

3.2 Information we collect automatically

3.3 Information from sign-in providers

If you sign in with Apple or Google, we receive a limited identifier (and, where you allow it, an email address — which may be Apple's private-relay address) from that provider to create and secure your account. Sign-in with Apple or Google is how we confirm you're a real person and deter bots. We follow Apple's and Google's rules for that data.

4. How we use information

We use personal information to:

We do not use your data to build advertising profiles about you, and we do not sell your personal data (see Section 8).

5. How long we keep information

We keep personal information only as long as we need it for the purposes above, then delete or de-identify it. Some retention rules are firm product commitments:

6. Analytics and our data-minimization commitment

We use Mixpanel for product analytics so we can understand how frankly is used in aggregate and make it better.

We deliberately keep personal identifiers out of analytics. We do not put any of the following into our analytics:

Where we measure things like message length or activity, we measure counts and patterns — not the underlying personal content. Analytics events are sent without your IP address.

7. How we share information (sub-processors)

We do not sell your data. We share personal information only with service providers ("sub-processors") who help us run the Service, and only as needed for them to do that work on our behalf, under contract. Our sub-processors include:

Sub-processorWhat they help us do
Stream ChatDeliver and store your in-app messages
Amazon Web Services (AWS)Host our backend and store photos
CloudflareContent delivery and security in front of the Service
MixpanelProduct analytics (without personal identifiers — see Section 6)
SentryCrash and error diagnostics
Apple / Google"Sign in with Apple" and Google sign-in

We may also disclose information when the law requires it (for example, in response to a valid legal request), to protect the safety of our users or the public, or as part of a business transfer (such as a merger or acquisition), in which case we will require the recipient to honor this policy or notify you as the law requires.

8. We do not sell your personal data

We do not sell your personal information, and we do not "share" it for cross-context behavioral advertising. If this ever changes, we will update this policy and provide any opt-out the law requires before doing so.

9. Your choices and rights

You can:

To make a request you can't complete in the app, contact privacy@befrankly.app. We may need to verify your identity before acting on a request, and we will not discriminate against you for exercising your rights.

10. State-specific privacy rights

Depending on where you live, you may have additional rights under your state's privacy law — for example, the Texas Data Privacy and Security Act (TDPSA) for Texas residents and the California Consumer Privacy Act, as amended by the CPRA (CCPA), for California residents. We extend the following rights to all frankly users, regardless of state:

How to exercise your rights. Use the in-app controls where available, or email privacy@befrankly.app. You may use an authorized agent to submit a request on your behalf where the law allows; we may ask the agent for proof of authorization and may ask you to verify your identity. We will not discriminate against you for exercising these rights.

Sensitive information. Some information you provide (for example, data that may reveal sexual orientation) is treated as sensitive under some state laws. We process it only to provide the Service you ask for, consistent with this policy, and do not use it for advertising.

Timing and appeals. We will respond to a verifiable request within the period required by law (generally 45 days, extendable where permitted). If we deny your request, you may appeal by replying to our decision or emailing privacy@befrankly.app with "Appeal" in the subject line; we will respond to the appeal within the period the law requires. Texas residents who are unsatisfied with an appeal may contact the Texas Attorney General; California residents may have additional recourse under the CCPA.

11. Children and minors

frankly is for adults only. You must be 18 or older to use the Service. We do not knowingly collect personal information from anyone under 18. If we learn that someone under 18 has created an account, we will remove it. If you believe a minor is using frankly, please report the profile in the app or contact privacy@befrankly.app.

12. Security

We use reasonable technical and organizational measures to protect personal information — for example, encryption in transit (HTTPS/TLS), access controls, and storing photos behind a content-delivery network with restricted access. No method of transmission or storage is perfectly secure, so we can't guarantee absolute security, but we work to protect your data and to respond quickly if something goes wrong. To report a security issue, contact security@befrankly.app.

13. Data location and transfers

frankly is operated from the United States, and we host data in the United States. If you access the Service from outside the United States, you understand your information will be processed in the United States.

14. Changes to this policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last updated" date above and, where appropriate or required, notify you in the app. Your continued use of frankly after an update means you accept the revised policy.

15. Contact us

The entity responsible for your personal information (the "controller") is Frankly LLC, 87 E 42nd St, Vanderbilt Hall, New York, NY 10017, United States. Questions, requests, or concerns about privacy: